no.na
no.na represents a harmonious blend of aesthetics and functionality. no.na cushions are more than just decorative items; they are designed to make a statement while providing exceptional comfort. Each piece is thoughtfully crafted to elevate interior decor, offering versatility and elegance to match any style.
Client
Studio Smaak
Year
2024
Category
Retail
Type of Work
Research
Logo
Product Design
Branding
Print
Web & App Design
no.na is a design-driven brand that was fully conceived, designed, and developed by Studio Smaak. The brand specializes in high-quality cushions available in a wide range of colors and combinations, created to bring both style and comfort to any living space.
For the no.na project, Studio Smaak conducted extensive market and material research to identify the best trends and customer needs. Based on these insights, a distinctive and modern logo was created that captures the essence of the brand. Following this, a range of cushions was designed with a strong focus on both visual appeal and comfort, introducing a variety of colors and combinations to cater to different tastes and interiors.
In addition, Studio Smaak developed a strong and cohesive brand identity that conveys the luxury and uniqueness of no.na. A series of print materials, including brochures, tags, and packaging, was created to ensure a consistent and professional brand presentation.
Furthermore, an attractive and user-friendly webshop was designed to provide customers with a seamless shopping experience. Lastly, a mobile app was developed to enhance customer engagement and make shopping for no.na products even more convenient.
